I’m Lucas Neo,
a Product Manager
in South East Asia.
I write about Product Management, South East Asia, and First Principles.
And here's my Product life-cycle 👇
2019 to Present: Growing 📈
Scaling at Wecash, a company enabling middle-income financial inclusion in SEA.
I joined to help launch the product in Vietnam.
Later on, I shifted to focus on scaling the funnel across the region.
First in Indonesia and then in Vietnam.
2015 to 2018: Learning 📚
Learning fast at TradeGecko, a digital platform which helps entrepreneurs build the business of their dreams.
A Sociology graduate stepping into the world of tech,
I taught myself data analysis and basic machine learning.
Interested to actively solve problems, I first learned to improve products by optimizing conversion. Later on, I led the Intelligence product line.